How to Win with Tech Partner Programs: An E-Book

Our clients frequently asked us: what do technology partners need from their vendors to create successful partner programs? We had our opinions, but wanted to hear directly from partners and experts.

So we asked them.

We designed a very simple survey with eight multiple choice and open-ended questions to capture their opinions on what makes a great partner and a great partner program.

In this e-book, we present the findings of the survey, analyze the implications of the responses and offer recommendations for technology vendors working with partners.